Zach Bloom Media

As a young child, I liked to create short films. Initially, I used my iPod and iMovie to create stop animation movies using Lego figures to depict fun storylines set to music. As an older child, I became part of Henry Jenkins participatory culture; a prosumer, wanting to create content for my own YouTube channel. It was during the first lockdown, when my world shrunk and life went online, that I started creating short films. It combined my love of narrative with love of technology and helped me cope with the isolation. I experimented with various video editing software before settling on Premier Pro. I was self taught, watching YouTube tutorials first on the basics, then on specific skills, such as key framing or colour grading.

Greggs Video

I created this video as a bit of fun and to learn a few skills in Premiere Pro.

I created a preset in Premiere Pro, so that I didn’t have to keep creating the love heart effects on each image. Then I created a zoom in and zoom out effect which placed more emphasis on the words.

For the effect applied to the word ‘eyes’ I used the ‘Source Text’ tool. The allowed me to setup the effect and then apply it quickly to each letter.